Starting 8 August 2025, all EU countries will enforce the key provisions of the European Media Freedom Act (EMFA), introducing stronger safeguards for journalists, their sources,
and press freedom in the digital era.
To mark this milestone, European Parliament Vice-President Sabine Verheyen (EPP, DE) and Chair of the Committee on Culture and Education Nela Riehl (Greens, DE) shared their remarks.
“8 August 2025 marks the entry into application of the EMFA — a landmark for press freedom in the EU. But its true value will be measured in action, not words. Now begins the real work: ensuring every member state implements the EMFA fully and faithfully. Media freedom is not negotiable - it is the backbone of our democracy,” said Sabine Veheyen, who chairs Parliament’s working group scrutinising the law’s implementation.
“With the Media Freedom Act, Europe has set the benchmark for the protection of press freedom and journalistic work. This is a great achievement. But it is only meaningful if we adhere to it. I am looking with concern at the decline in press freedom in different parts of Europe and call on all member states to implement it dutifully,” added the chair of the Committee on Culture and Education Nela Riehl.
Background
Adopted by Parliament and Council in February 2024, the EMFA aims to protect media freedom and the independence of journalism across the EU. While certain provisions began taking effect in May 2024, the central rules now apply from 8 August 2025.
The regulation strengthens transparency on media ownership and state advertising, bolsters the independence of public broadcasters, and guarantees strong protections for journalists and their sources. It also requires digital platforms to avoid unjustified removal or restriction of independent media content, helping preserve visibility and pluralism.